Jana Technology Services Blog

November 30, 2006

Small Businesses don’t use the web channel

Filed under: Blogroll,Marketing,Technology — janats @ 7:46 pm

According to a new report from hosting firm Fasthosts, 49% of small firms web sites may as well not be there.  Fasthosts found in a survey of UK businesses that this percentage of firms don’ts submit their sites to search engines.

The report notes that two thirds of net users don’t look beyond the second page of search results.  What this means is that sites that don’t show up in the first 20 links are less likely to share in the £19 billion UK ecommerce market.  This market is expected to grow by 36 per cent in 2006.

The report also suggests that Google remains the top dog when it comes to searches with 89% of search users using Google as their preferred search engine.

A competent search marketing programme can really make a difference to top line profits for companies of any size.

technorati tags:, , ,

Advertisements

Leave a Comment »

No comments yet.

RSS feed for comments on this post. TrackBack URI

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Blog at WordPress.com.

%d bloggers like this: